"Sophie la Girafe" Imabari Towel Collection

A collaboration between "Sophie the Giraffe," the iconic baby's first toy born in France in 1961, and Imabari Towels, renowned for their quality representing Japan. The design is curated by "KP," a Japanese baby clothing brand established in 1973, known for its commitment to crafting products that delight children while maintaining the spirit of craftsmanship and high quality.

The towels feature a plush texture that gently envelops the delicate skin of babies, infused with air for added softness. We offer a range of towels suitable for everyday baby care scenes as well as basic towels for family use, and gift boxes for baby showers. We deliver with confidence for baby shower gifts and congratulatory gifts.

世界が感動した ジャパン・クオリティ

120年間、タオルづくりの聖地として、タオル産業の発展を担ってきた今治タオル。 「安心・安全・高品質」なジャパンクオリティの代表製品として、ゆるぎない地位を確立。 特にそのやわらかさと吸水性の高さは、近年さまざまな海外の展示会などでも注目を集め、 世界にもその名を広げています。

that Fascinates the World The Japanese Quality

Imabari has led the towel industry for 120 years as the mecca of towel production. The area has established its position as a representative of Japanese quality with its “safe, secure, and high quality” products. The towels’ softness and good water absorbency have especially gained popularity in exhibits abroad, and its name is recognized around the world.

自然に恵まれたタオルの聖地

愛媛県今治市は、120年もの間、タオル産業が受け継がれてきたタオルの聖地。 糸を撚る工場、糸を染める工場、タオルを織る工場など、200近くもの工場が集まる一大産地です。 また、瀬戸内海の美しい自然に恵まれた場所でもあり、 近年では、海峡を横断するしまなみ海道のある町としても知られ、 サイクリングを楽しむ人々の姿が増えています。

The Mecca of Towels is Rich in Nature

Imabari, Ehime is a mecca of towels that has continued production for over 120 years. There are almost 200 factories that twist yarn, dye yarn, fabricate towels, etc. at this great production site. In addition, the area next to the Seto Inland Sea is rich in nature, and recently is well known as the town where the Shimanami Kaido bridges cross the strait. Increasing numbers of people are enjoying cycling here.

今治タオルをやわらかくする、 今治のやわらかい水

温暖な気候と豊かな水源。この恵まれた自然が、日本屈指のタオル産地・今治を育てました。 とりわけ、豊かに流れる蒼社川の伏流水は、タオルづくりに適した軟水です。 この水のおかげで、糸や生地にやさしく、繊細で鮮やかな色の表現や、綿が本来持っているやわらかさを十分に引き出すことができるのです。

The Soft Water of Imabari Makes the imabari towel Soft

The climate here is warm with abundant water. Imabari’s great environment has helped to nurture one of Japan’s best towel production areas. Moreover, the underground water of Sojagawa River is soft water with very few impurities. This water is gentle to the yarn and material of the towel and allows delicate and bright colors while bringing out the natural softness of the cotton used.

ひとつひとつの工程に、 職人の技が宿っている

糸さばき、織の技術、染料の調合、今治ならではの先晒し先染めの技術など、 タオルづくりの工程には、職人の技と、細部にわたるこだわりが宿っています。 そのひとつひとつを、ていねいに、粘り強く積み重ねていくことなくしては、世界を感動させるタオルは決して生まれないのです。

Each Step is Full of Skill

Various artisanal skills can be seen in the details of each towel production step including yarn handling, weaving, dye composition, and the unique Sakizarashi Sakizome (dyeing strings first) technique. Without artfully completing each step with care and dedication, a towel that fascinates the world cannot be born.

5秒ルール。品質を守るための基準です

今治タオルは、独自の品質検査をしています。たとえば「5秒ルール」。タオル片を水に浮かべたとき、5秒以内に沈み始めるかどうか。今治タオルの最大の特徴である「吸水性」を保証するため、産地で独自に設けた品質基準のひとつです。このような基準を満たしたものだけが、今治タオルのブランドマークをつけることができるのです。

Five-Second Rule. A Standard for Ensuring Quality.

Imabari towel has its own quality inspection method. For example, there is the “five-second rule.” This checks whether a towel sinks after it is placed on water within five seconds. This is a unique inspection used in the area to guarantee “water absorbance” that is characteristic of imabari towel. Only towels that pass such standards can be branded as an imabari towel.